--- title: Hiring for Niche Roles? 3 Expert Tips to Get It Right description: Discover expert strategies to hire top talent for niche roles in tech scaleups, featuring insights from Joe Fleming on optimizing your hiring process. image: https://miro.medium.com/v2/resize:fit:700/1*SZReM5Q5b4BfNBinGyFV2A.png --- [Skip to content](https://cariboustrategic.com/blog/hiring-for-niche-roles-3-expert-tips-to-get-it-right#main-content) [![Logo Google Caribou](https://cariboustrategic.com/hs-fs/hubfs/Logo%20Google%20Caribou.png?width=307&height=127&name=Logo%20Google%20Caribou.png)](https://cariboustrategic.com/) - [Boring to Bestseller Blog](https://cariboustrategic.com/blog) - [Resources](https://cariboustrategic.com/resources) Open main navigation Close main navigation - [Boring to Bestseller Blog](https://cariboustrategic.com/blog) - [Resources](https://cariboustrategic.com/resources) - [Book a Call](https://cariboustrategic.com/#call) [Book a Call](https://cariboustrategic.com/#call) March 21, 2025 # Hiring for Niche Roles? 3 Expert Tips to Get It Right ![Picture of Nitin Kartik](https://app.hubspot.com/settings/avatar/ea5ba87acbf0fc26154027b0aa5dff1f) [Nitin Kartik](https://cariboustrategic.com/blog/author/nitin-kartik) Share: [facebook-f icon](http://www.facebook.com/share.php?u=https://cariboustrategic.com/blog/hiring-for-niche-roles-3-expert-tips-to-get-it-right) [linkedin-in icon](http://www.linkedin.com/shareArticle?mini=true&url=https://cariboustrategic.com/blog/hiring-for-niche-roles-3-expert-tips-to-get-it-right) [Twitter icon](https://twitter.com/intent/tweet?url=https://cariboustrategic.com/blog/hiring-for-niche-roles-3-expert-tips-to-get-it-right) [pinterest-p icon](http://pinterest.com/pin/create/link/?url=https://cariboustrategic.com/blog/hiring-for-niche-roles-3-expert-tips-to-get-it-right) [envelope icon](mailto:?body=https://cariboustrategic.com/blog/hiring-for-niche-roles-3-expert-tips-to-get-it-right) Scaling a tech company is no small feat. Youโ€™re moving fast, expanding teams, and trying to stay ahead of the competition. But what happens when you canโ€™t find the right talent โ€” especially for niche roles like pricing, product marketing, or technical sales? On a recent episode ofย *Wisdom From Wizards*, I sat down with Joe Fleming, Director at VenorTech, to tackle this exact challenge. Despite a highly skilled talent pool, companies are struggling to hire the right pricing professionals. Joe broke down why this mismatch exists and what scaleups can do to fix it. # Why Are Companies Struggling to Fill Pricing Roles? The paradox is real โ€” experienced professionals are actively seeking roles, yet companies claim they canโ€™t find the right fit. The issue? Poor hiring practices that filter out the best candidates before they even reach the interview stage. Hereโ€™s how to fix that: # 1. Skip the Algorithms โ€” Get Human Eyes on Applications For highly specialized roles, automation can be your enemy. AI-driven filters and generalist recruiters often weed out great candidates simply because they donโ€™t check a generic set of boxes. Instead, Joe recommends having a pricing expert or the hiring manager review applications directly. This ensures the right talent gets a fair shot. # 2. Align Internally Before You Start Interviewing Misalignment within hiring teams can derail the process before it even begins. If different stakeholders have different expectations for the role, candidates end up confused โ€” and top talent walks away. Before you post a job, get internal agreement on the ideal candidate profile, must-have skills, and priorities. This speeds up decision-making and prevents wasted interviews. # 3. Benchmark Salaries to Stay Competitive Great pricing leaders know their worth. If your salary expectations are outdated or misaligned with the market, youโ€™ll lose top candidates to competitors. Joeโ€™s advice? Use external market data to ensure your compensation package is attractive. If your budget is tight, consider offering other incentives like bonuses, equity, or professional development opportunities. # The Bigger Lesson for Scaleups Whether youโ€™re hiring for pricing, product marketing, or any other niche role, these hiring mistakes can cost you time, money, and credibility. Tech scaleups thrive on great talent โ€” so optimizing your hiring process is a non-negotiable part of scaling successfully. # Want More Insights Like This? *Wisdom From Wizards*ย is brought to you byย [Caribou Strategic](https://cariboustrategic.com/), where we help tech scaleups stand out and succeed. If youโ€™re looking for more practical insights from industry experts, sign up for ourย **weekly recap ofย *Wisdom From Wizards***ย episodes. Plus, get aย **free eBook**ย of my Amazon bestseller,ย *Product Marketing Wisdom*ย โ€” a must-read for scaling companies. ๐Ÿ‘‰ย [Claim your free eBook and weekly insights here](https://cariboustrategic.com/weekly-recap-of-wisdom-from-wizards-free-amazon-bestseller-ebook). ![](https://miro.medium.com/v2/resize:fit:700/1*SZReM5Q5b4BfNBinGyFV2A.png) [Growth](https://cariboustrategic.com/blog/tag/growth) ## Related posts [![](https://miro.medium.com/v2/resize:fit:700/1*ZCh7asGoNUd3tPsnB2uzVw.png)](https://cariboustrategic.com/blog/winning-on-relevance-justin-robbins-on-why-positioning-beats-features-in-saas) [Positioning](https://cariboustrategic.com/blog/tag/positioning) ## [Winning on Relevance: Justin Robbins on Why Positioning Beats Features in SaaS](https://cariboustrategic.com/blog/winning-on-relevance-justin-robbins-on-why-positioning-beats-features-in-saas) ![Picture of Nitin Kartik](https://app.hubspot.com/settings/avatar/ea5ba87acbf0fc26154027b0aa5dff1f) [Nitin Kartik](https://cariboustrategic.com/blog/author/nitin-kartik) April 03, 2025 In the crowded SaaS landscape, many tech scaleups fall into the same trap: competing on features.... [Read more](https://cariboustrategic.com/blog/winning-on-relevance-justin-robbins-on-why-positioning-beats-features-in-saas) [![](https://miro.medium.com/v2/resize:fit:700/1*k9AaefyxUWVg4CMgEe3b7Q.png)](https://cariboustrategic.com/blog/how-tech-scaleups-can-turn-podcasting-into-a-growth-engine-with-gal-ko) [Growth](https://cariboustrategic.com/blog/tag/growth) ## [How Tech Scaleups Can Turn Podcasting into a Growth Engine โ€” with Gal Ko](https://cariboustrategic.com/blog/how-tech-scaleups-can-turn-podcasting-into-a-growth-engine-with-gal-ko) ![Picture of Nitin Kartik](https://app.hubspot.com/settings/avatar/ea5ba87acbf0fc26154027b0aa5dff1f) [Nitin Kartik](https://cariboustrategic.com/blog/author/nitin-kartik) March 28, 2025 In the crowded world of tech scaleups, standing out isnโ€™t just about having the best product โ€” itโ€™s... [Read more](https://cariboustrategic.com/blog/how-tech-scaleups-can-turn-podcasting-into-a-growth-engine-with-gal-ko) [![](https://miro.medium.com/v2/resize:fit:700/1*Le0tEG74F5jB_CBt5rAXfg.png)](https://cariboustrategic.com/blog/michael-hoy-ceo-at-atlas-on-why-you-should-simplify-to-move-faster) [Growth](https://cariboustrategic.com/blog/tag/growth) ## [Michael Hoy, CEO at Atlas, on Why You Should Simplify to Move Faster](https://cariboustrategic.com/blog/michael-hoy-ceo-at-atlas-on-why-you-should-simplify-to-move-faster) ![Picture of Nitin Kartik](https://app.hubspot.com/settings/avatar/ea5ba87acbf0fc26154027b0aa5dff1f) [Nitin Kartik](https://cariboustrategic.com/blog/author/nitin-kartik) April 21, 2025 In this short but powerful Wisdom From Wizards episode, I sat down with Michael Hoy, cofounder and... [Read more](https://cariboustrategic.com/blog/michael-hoy-ceo-at-atlas-on-why-you-should-simplify-to-move-faster) [Follow us on LinkedIn](https://www.linkedin.com/in/nitinkartik/) [Follow us on YouTube](https://www.youtube.com/@kartnit) - [Boring to Bestseller Blog](https://cariboustrategic.com/blog) - [Resources](https://cariboustrategic.com/resources) --- [![](https://cariboustrategic.com/hs-fs/hubfs/Logo%20Google%20Caribou-1.png?width=307&height=127&name=Logo%20Google%20Caribou-1.png)](https://cariboustrategic.com) [info@cariboustrategic.com](mailto:info@cariboustrategic.com) +1-336-652-2149 28 Spring St Suite 5024, Princeton NJ 08542 Copyright ยฉ 2026, Caribou Strategicย  ย |ย  ย [Privacy Policy](https://cariboustrategic.com/privacy-policy) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Nitin Kartik", "url" : "https://cariboustrategic.com/blog/author/nitin-kartik" }, "dateModified" : "2025-03-21T15:25:43.676Z", "datePublished" : "2025-03-21T15:25:34.000Z", "headline" : "Hiring for Niche Roles? 3 Expert Tips to Get It Right", "image" : [ "https://miro.medium.com/v2/resize:fit:700/1*SZReM5Q5b4BfNBinGyFV2A.png" ], "mainEntityOfPage" : { "@id" : "https://cariboustrategic.com/blog/hiring-for-niche-roles-3-expert-tips-to-get-it-right", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://cariboustrategic.com/hubfs/Logo%20Google%20Caribou-1.png" }, "name" : "Caribou Strategic" } } ```