Case Study
Robert Lee
CEO at Rescuing Leftover Cuisine
"After the 2nd or 3rd session getting the stories, I think reading the chapters you wrote, I was like - Yeah, this is exactly what I would say!"

His Situation
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Robert Lee is CEO at Rescuing Leftover Cuisine.
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He was looking to spread the word about his nonprofit to attract financial donors, food donors, and volunteers.
- So he asked Caribou Strategic to help him write and publish his book.
"What I appreciate most about Nitin's process is that it's super easy!"
How We Helped
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We worked with Robert Lee over Zoom calls to capture his voice.
- We iterated over several drafts to get the manuscript exactly how he liked it.
- We completed the professional cover design to his complete satisfaction.
- We promoted her book to make it a bestseller within 4 days of global launch.
- We celebrated his bestselling book with a New York Times Square feature.
- We publicized his book to get it seen on 60+ news outlets.

"The whole experience was super smooth, the weeks flew by, and the chapters are always generated with your voice!"
Robert Lee's Book in NY Times Square

"If you're a CEO thinking of writing a book, I would say give it a shot - the structure is set up so that there's really no downside in it!"
Robert Lee's Bestselling Book Has Been Seen On
"Hoping that it's just one of many, and likely we'll be coming back to you for those as well!"