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Case Study

Robert Lee

CEO at Rescuing Leftover Cuisine

"After the 2nd or 3rd session getting the stories, I think reading the chapters you wrote, I was like - Yeah, this is exactly what I would say!"
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Robert Lee - CEO at Rescuing Leftover Cuisine
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His Situation

  • Robert Lee is CEO at Rescuing Leftover Cuisine.

  • He was looking to spread the word about his nonprofit to attract financial donors, food donors, and volunteers.

  • So he asked Caribou Strategic to help him write and publish his book.
"What I appreciate most about Nitin's process is that it's super easy!"
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Robert Lee - CEO at Rescuing Leftover Cuisine

How We Helped

  • We worked with Robert Lee over Zoom calls to capture his voice.

  • We iterated over several drafts to get the manuscript exactly how he liked it.
  • We completed the professional cover design to his complete satisfaction.
  • We promoted her book to make it a bestseller within 4 days of global launch.
  • We celebrated his bestselling book with a New York Times Square feature.
  • We publicized his book to get it seen on 60+ news outlets.
2026-06-28 Screenshot RLee
"The whole experience was super smooth, the weeks flew by, and the chapters are always generated with your voice!"
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Robert Lee - CEO at Rescuing Leftover Cuisine

Robert Lee's Book in NY Times Square

aBillboard RLee
"If you're a CEO thinking of writing a book, I would say give it a shot - the structure is set up so that there's really no downside in it!"
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Robert Lee - CEO at Rescuing Leftover Cuisine

Robert Lee's Bestselling Book Has Been Seen On

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"Hoping that it's just one of many, and likely we'll be coming back to you for those as well!"
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Robert Lee - CEO at Rescuing Leftover Cuisine