--- title: Robert Lee - Case Study - Caribou Strategic description: Robert Lee, CEO of Rescuing Leftover Cuisine, shares his successful experience of writing a bestselling book to attract donors and volunteers with Caribou Strategic's help. image: https://cariboustrategic.com/hubfs/Social%20Preview%20RLee.png --- [Skip to content](https://cariboustrategic.com/robert-lee-case-study-caribou-strategic#main-content) [![Logo Google Caribou](https://cariboustrategic.com/hs-fs/hubfs/Logo%20Google%20Caribou.png?width=307&height=127&name=Logo%20Google%20Caribou.png)](https://cariboustrategic.com/) - [Boring to Bestseller Blog](https://cariboustrategic.com/blog) - [Resources](https://cariboustrategic.com/resources) Open main navigation Close main navigation - [Boring to Bestseller Blog](https://cariboustrategic.com/blog) - [Resources](https://cariboustrategic.com/resources) - [Book a Call](https://cariboustrategic.com/#call) [Book a Call](https://cariboustrategic.com/#call) # Case Study # Robert Lee # CEO at Rescuing Leftover Cuisine > "After the 2nd or 3rd session **getting the stories**, I think **reading the chapters** you wrote, I was like - Yeah, this is **exactly what I would say**!" > > ![Robert Lee2 removebg](https://cariboustrategic.com/hs-fs/hubfs/Headshots/Robert%20Lee2%20removebg.png?width=100&height=125&name=Robert%20Lee2%20removebg.png) > > **Robert Lee** - CEO at Rescuing Leftover Cuisine [Book a Call](https://cariboustrategic.com/#call) ![Cover23 t3D RLee](https://cariboustrategic.com/hubfs/Cover23%20t3D%20RLee.png "Cover23 t3D RLee") ## His Situation - Robert Lee is CEO at Rescuing Leftover Cuisine. - He was looking to spread the word about his nonprofit to attract financial donors, food donors, and volunteers. - So he asked Caribou Strategic to help him write and publish his book. > "What I appreciate most about Nitin's process is that **it's super easy**!" > > ![Robert Lee2 removebg](https://cariboustrategic.com/hs-fs/hubfs/Headshots/Robert%20Lee2%20removebg.png?width=100&height=125&name=Robert%20Lee2%20removebg.png) > > **Robert Lee** - CEO at Rescuing Leftover Cuisine [Book a Call](https://cariboustrategic.com/#call) ## How We Helped - We worked with Robert Lee over Zoom calls to capture his voice. - We iterated over several drafts to get the **manuscript** exactly how he liked it. - We completed the **professional cover design** to his complete satisfaction. - We promoted her book to make it a **bestseller within 4 days** of global launch. - We celebrated his bestselling book with a **New York Times Square** feature. - We publicized his book to get it seen on **60+ news outlets**. ![CBS8NY RLee](https://cariboustrategic.com/hubfs/CBS8NY%20RLee.gif "CBS8NY RLee") > "The whole experience was **super smooth**, the **weeks flew by**, and the chapters are always generated with **your voice**!" > > ![Robert Lee2 removebg](https://cariboustrategic.com/hs-fs/hubfs/Headshots/Robert%20Lee2%20removebg.png?width=100&height=125&name=Robert%20Lee2%20removebg.png) > > **Robert Lee** - CEO at Rescuing Leftover Cuisine [Book a Call](https://cariboustrategic.com/#call) # Robert Lee's Book in NY Times Square ![CBS32TX TSq RLee](https://cariboustrategic.com/hubfs/CBS32TX%20TSq%20RLee.gif "CBS32TX TSq RLee") > "If you're a **CEO** thinking of writing a book, I would say **give it a shot** - the structure is set up so that there's **really no downside** in it!" > > ![Robert Lee2 removebg](https://cariboustrategic.com/hs-fs/hubfs/Headshots/Robert%20Lee2%20removebg.png?width=100&height=125&name=Robert%20Lee2%20removebg.png) > > **Robert Lee** - CEO at Rescuing Leftover Cuisine [Book a Call](https://cariboustrategic.com/#call) ## Robert Lee's Bestselling Book Has Been Seen On ![Slide1](https://49162079.fs1.hubspotusercontent-na1.net/hub/49162079/hubfs/5x%20As%20Seen%20On%20Logos/Slide1.jpg?width=1200&length=1200&name=Slide1.jpg) ![Slide2](https://49162079.fs1.hubspotusercontent-na1.net/hub/49162079/hubfs/5x%20As%20Seen%20On%20Logos/Slide2.jpg?width=1200&length=1200&name=Slide2.jpg) ![Slide3](https://49162079.fs1.hubspotusercontent-na1.net/hub/49162079/hubfs/5x%20As%20Seen%20On%20Logos/Slide3.jpg?width=1200&length=1200&name=Slide3.jpg) ![Slide4](https://49162079.fs1.hubspotusercontent-na1.net/hub/49162079/hubfs/5x%20As%20Seen%20On%20Logos/Slide4.jpg?width=1200&length=1200&name=Slide4.jpg) ![Slide5](https://49162079.fs1.hubspotusercontent-na1.net/hub/49162079/hubfs/5x%20As%20Seen%20On%20Logos/Slide5.jpg?width=1200&length=1200&name=Slide5.jpg) ![Slide6](https://49162079.fs1.hubspotusercontent-na1.net/hub/49162079/hubfs/5x%20As%20Seen%20On%20Logos/Slide6.jpg?width=1200&length=1200&name=Slide6.jpg) ![Slide7](https://49162079.fs1.hubspotusercontent-na1.net/hub/49162079/hubfs/5x%20As%20Seen%20On%20Logos/Slide7.jpg?width=1200&length=1200&name=Slide7.jpg) ![Slide8](https://49162079.fs1.hubspotusercontent-na1.net/hub/49162079/hubfs/5x%20As%20Seen%20On%20Logos/Slide8.jpg?width=1200&length=1200&name=Slide8.jpg) ![Slide9](https://49162079.fs1.hubspotusercontent-na1.net/hub/49162079/hubfs/5x%20As%20Seen%20On%20Logos/Slide9.jpg?width=1200&length=1200&name=Slide9.jpg) ![Slide10](https://49162079.fs1.hubspotusercontent-na1.net/hub/49162079/hubfs/5x%20As%20Seen%20On%20Logos/Slide10.jpg?width=1200&length=1200&name=Slide10.jpg) ![Slide11](https://49162079.fs1.hubspotusercontent-na1.net/hub/49162079/hubfs/5x%20As%20Seen%20On%20Logos/Slide11.jpg?width=1200&length=1200&name=Slide11.jpg) ![Slide12](https://49162079.fs1.hubspotusercontent-na1.net/hub/49162079/hubfs/5x%20As%20Seen%20On%20Logos/Slide12.jpg?width=1200&length=1200&name=Slide12.jpg) ![Slide13](https://49162079.fs1.hubspotusercontent-na1.net/hub/49162079/hubfs/5x%20As%20Seen%20On%20Logos/Slide13.jpg?width=1200&length=1200&name=Slide13.jpg) ![Slide14](https://49162079.fs1.hubspotusercontent-na1.net/hub/49162079/hubfs/5x%20As%20Seen%20On%20Logos/Slide14.jpg?width=1200&length=1200&name=Slide14.jpg) > "Hoping that it's just **one of many**, and likely we'll be **coming back to you** for those as well!" > > ![Robert Lee2 removebg](https://cariboustrategic.com/hs-fs/hubfs/Headshots/Robert%20Lee2%20removebg.png?width=100&height=125&name=Robert%20Lee2%20removebg.png) > > **Robert Lee** - CEO at Rescuing Leftover Cuisine [Book a Call](https://cariboustrategic.com/#call) [Follow us on LinkedIn](https://www.linkedin.com/in/nitinkartik/) [Follow us on YouTube](https://www.youtube.com/@kartnit) - [Boring to Bestseller Blog](https://cariboustrategic.com/blog) - [Resources](https://cariboustrategic.com/resources) --- [![](https://cariboustrategic.com/hs-fs/hubfs/Logo%20Google%20Caribou-1.png?width=307&height=127&name=Logo%20Google%20Caribou-1.png)](https://cariboustrategic.com) [info@cariboustrategic.com](mailto:info@cariboustrategic.com) +1-336-652-2149 28 Spring St Suite 5024, Princeton NJ 08542 Copyright © 2026, Caribou Strategic   |   [Privacy Policy](https://cariboustrategic.com/privacy-policy)