Every World Cup has that one player the commentators cannot stop talking about. They may not score e...
Boring to Bestseller Blog
Insights to transform CEOs into Bestselling Authors

Most CEOs think of a book as a credibility asset. It is. But it is also something sneakier: a busine...
Most CEOs would love more speaking opportunities. Fewer love the idea of pitching themselves for the...
Many CEOs are frustrated with the paltry amount of “networking” they do. What they really need is fe...
Think CEOs have a messaging problem? They have a “my LinkedIn says one thing, my website says anothe...
Most CEOs know they should post more on social media. The problem? Posting “excited to announce” for...
Most CEOs invest heavily in building their company brand. Fewer invest in building their own. That’s...
Most CEOs think of a book as a marketing asset. The best ones use it as a talent magnet. Top candida...
Many CEOs struggle to turn their hard-earned lessons into a compelling narrative that actually conve...
Many CEOs struggle to turn their ideas into a clear, compelling book that actually stands out. As a ...
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